There has been incredible growth in Gifts in Wills in recent years, with Donor Republic at the forefront of this increasingly important area of fundraising in Australia. We help you identify your ideal Gifts in Wills prospects, and create thoughtful programs and campaigns to encourage them to continue their impact into the future by leaving your charity a gift in their will.
Our Services
- Strategy development
- Value proposition and creative expression
- Journey mapping
- Multi-wave conversion packs
- GIW digital ad strategy and management
- GIW engagement journeys
- GIW videos
The challenge As part of a Gifts in Wills campaign for The Alfred, we were asked to develop a supporter survey that would provide vital biographical information, new stories, updated…
Developing a truly meaningful Gifts in Wills campaign theme
The challenge Cancer Council asked Donor Republic for help to create a fresh strategy for their Gifts in Wills program, asking us to develop a memorable and compelling proposition that…
Breaking new ground with a no-ask Gifts in Wills campaign
The challenge After a number of years without change, Vision Australia’s Gifts in Wills program needed a serious lift, and Donor Republic were invited to find new and innovate ways…